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Tag Archives: tumblr

Social media post and native ad formats are completely different except when they’re not

Facebook. Snapchat. Twitter. Vine. Desktop. Mobile. Everything in between. Ahhhhhhh! Fear not, young content marketing grasshopper. Everyone thinks that all these different communication platforms and social networks are *so* unique and require different native ads / posts / messages for each. They’re not wrong. But, we can make it a bit easier when we think […]

How to speak marketing: A very serious guide

Hang with marketing people enough, and you’ll notice that they have their own language. (It’s certainly true for the start-up world). ­This can be confusing.  However, Rallyverse is here to demystify marketing lingo into a more common lingua franca. These marketing people, after all, are worth trying to understand. Maybe. Content creation = Someone who is […]

Rallyverse Roundup: In Which Advertising Defeats Journalism

In today’s Roundup, we’re talking about advertising’s decisive Game 6 win over journalism, sharing some tips on how to not seem defensive, checking out the state of the state on Yahoo and Tumblr, and enjoying the Game of Thrones theme being played on glassware. Andrew Sullivan on native ads: Journalism has surrendered Andrew Sullivan’s subscription-driven […]

Rallyverse Roundup: Community Manager Is A Great (And Important) Job

In today’s Roundup, we’ve got a great list of recent changes to social networks, some thoughts on what the semantic web means for marketers, internet ad spend facts, Tumblr revenue stats, and a reminder to that community managers really matter. 10 Big, Recent Changes To Twitter, Facebook, And Linkedin You Should Know About In search […]

Rallyverse Roundup: Tumblr Changes, YouTube Safer For Brands, Facebook Whack-a-Mole,

Hope y’all had a great weekend! Today’s Rallyverse Roundup has suggested changes for Tumblr, analysis on Facebook’s ongoing whack-a-mole problem, insight as to why YouTube might now be a little safer for brands, news about a new platform made for connecting apps and services like Dropbox, and more. Facebook’s Whack-a-Mole Problem This BuzzFeed homepage is […]