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Tag Archives: Social Marketing

Do you have a Complete Content Marketing Platform?

Do you have a Complete Content Marketing Platform? You need one for your business.  Odds are you probably have a content marketing platform for your business but is not a Complete Content Marketing Platform.  We think you should have a complete one so you can do all your content related tasks in one place with […]

15 Capabilities you need in a Complete Content Marketing Platform

You probably have a content marketing platform for your business but is it a Complete Content Marketing Platform?  We think you should have a complete one so you can do all your content related tasks in one place. So What’s in a Complete Content Marketing Platform?  Here is our list of the 15 capabilities you need […]

The 30-minute community manager

If you had to do a day’s worth of social media in 30 minutes, what would you do*? This is, in fact, not a ridiculous proposition. For many entrepreneurs-on-the-side, 30 minutes a day is a generous but essential amount of time to devote to social. Let’s presume you have access to some kind of publishing […]

How to rein in your social media

The impulse is natural. Sign up. Give your email. Select a prof pic. Draft a witty subhead. Add your location. Check yes for single. We’ve all done this time and time again—it’s become ritualized to the point of abstraction.  All these platforms, networks, apps, systems that enable me to this or that—I’m getting tired of […]

What counts as content creation?

Good question! Let’s start off with what doesn’t count as content creation. Here are seven common social behaviors that DO NOT COUNT as content creation: 1)   Reposts 2)   Retweets 3)   Honestly, adding one line that says “ya” or “kewl” or “great point!” or “what a visionary” and then linking to someone else’s article does not […]