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Tag Archives: PR

Rallyverse Roundup: In Which Advertising Defeats Journalism

In today’s Roundup, we’re talking about advertising’s decisive Game 6 win over journalism, sharing some tips on how to not seem defensive, checking out the state of the state on Yahoo and Tumblr, and enjoying the Game of Thrones theme being played on glassware. Andrew Sullivan on native ads: Journalism has surrendered Andrew Sullivan’s subscription-driven […]

Rallyverse Roundup: Your Customers Don’t Just Visit Your Web Site

In today’s Roundup, we’re talking about to think about a distributed social and content strategy (since you really can’t expect folks to find you only on your very own dotcom), how the marketing team needs to think about partnering with the sales organization, how PR shops are starting to dig into Big data resources at […]

Rallyverse Roundup: Happy Birthday, Facebook!

In today’s Roundup, we’re wishing Facebook a happy 10th Birthday, a new interface design from the birthday folks, how content marketing and PR are locking horns, a report on Super Bowl Tweets, and superheroes made out of peanuts. That’s right, peanuts. The Facebook Decade: A Review of the Social Giant’s Disruptive History [INFOGRAPHIC] Amidst controversy, […]

Rallyverse Roundup: Facebook’s Odd Trend, Cheating Wikipedia, PR in 2014

Today’s Rallyverse Roundup has the scoop on why your old (or very old) Facebook posts have been blowing up lately, a report on sketchy behavior from brands and PR pros relating to their Wikipedia pages, and a variety of tips for brands on Cyber Monday, marketers using Google Analytics, and PR pros in 2014. Why […]

Rallyverse Roundup: The Thumb is Gone, Marketing Truths, Lessons From Chaos

Today’s Rallyverse Roundup has analysis of Twitter’s IPO and the types of retention problems it faces, how Facebook changed up its classic “Like” button, marketing truths every business leader should know, and how to prevent business-to-business PR from being the most boring thing in the universe. 7 Marketing Truths Every Business Leader Should Know “Marketing […]