Tag Archives: Facebook
Facebook announced two changes today to how the News Feed decides what content users will see in their home feed: 1. Limiting exposure for “click-baiting” headlines; 2. Limiting exposure for photo posts with links in them. Facebook’s rationale for both changes is that they want to improve the quality of the content shown to users [...]
In case you missed it, the Rallyverse June Newsletter has all the recent details on how the World Cup explains Rallyverse, our new Facebook targeting, and a different way of reviewing your content calendar. You can read the newsletter in full here. And, of course, you can sign up for our mailing list here.
We didn’t really plan for the Roundup to be all-World cup, all the time, but, well, what can you do. Would you believe that watching the World Cup makes your whole office more productive? Also, Nike is killing it on Facebook, stats on which countries’ domestic leagues have the most players active and a rocking [...]
Looking to segment your Facebook posts to tailor content for different geographic regions and audiences? With Rallyverse’s new targeting options, you can customize and target your organic content posts. Rallyverse offers both geographic targeting at the state/ region level and education-level targeting: The targeting controls are available in the Rallydeck Editor and can be applied [...]