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Rallyverse Roundup: Email as Twitter’s Pulse, Instascams, Old Video Game Ads

By , on November 6, 2013 at 12:47 pm

In today’s Rallyverse Roundup, The Next Web has an in-depth look at the complicated relationship betwen Twitter and email, Mashable has a primer on the rising trend of Instagram scams, Social Media Examiner has some outside-the-box ideas for increasing Facebook engagement, and BuzzFeed has a set of seemingly ancient video game console ads in preparation for the launch of Xbox One and PlayStation 4.

One of the tech industry’s biggest companies is expected to make its public debut this week: Twitter. But while it looks to raise $1 billion in capital from its offering, questions remain from some about the service’s ability to grow, opening up discussions about just what can you do on Twitter after signing up.
The Next Web
Nov 6, 10:59 AM

Think about it this way: when you look at your Twitter timeline, it’s all about the here and now. The conversation keeps going and once it’s “off the screen”, it may appear to be more “out of mind” until it reappears through serendipity or resurfaces through a retweet from someone else you follow. And thus does Twitter offer no fewer than 22 different flavors of email notification (!!!!).

Do you need to increase the visibility of your Facebook page posts? Are you looking for fresh ideas to quickly create engagement on your Facebook page? In this article, you’ll discover four ways you can create better engagement on your Facebook page using social game. Why Games? If you’re tearing your hair out worrying about the [...]
Social Media Examiner
Nov 6, 6:00 AM

Using your business page timeline to feature fun social games creates community among your fans and brings them back to your page over and over again, giving them more opportunities to get to know you and your brand. Essentially, used judiciously, games can liven up your Page.

OMG, you guys, this is CrAzY! Mashable is giving away a FREE iPad Air to the first 3,000 people to share this article! All you have to do is share it via a social network and add a comment with your email address, phone number and first and last name in the section below!* You’d be surprised how often that sort of obviously bogus, too-good-to-be-true scam works. While most people have programmed themselves to avoid the spam that hits their email inbox, social networking scams are becoming more and more common — and harder to spot. According to the 2012 Norton Cybercrime Report , one in 10 users have fallen for a social media scam Read more… More about Features , Scams , Instagram , Social Media , and How To
Mashable
Nov 6, 8:04 AM

Are you asked to share personal information, like an email address, or worse, your password? No legitimate company would ask you to do this. Ever. Like not at all. So don’t reply. Please. Really.

In a dark cave called Google labs, 600 mathematicians with PhD’s who live on a diet of corporate provided designer food and who hang out in an office disguised as a playground flicked a switch.
Jeff Bullas
Nov 5, 5:12 PM

Savvy social media marketers had a light bulb moment while on a love fest with Mark Zuckerberg. They realized that they wouldn’t just keep chasing Facebook likes in ever decreasing circles and would add awesome content as a key tactic to their marketing arsenal. We really liked the suggestion about your corporate voice — it matters.

The weird, the wacky, and the unintentionally hilarious, from 1977-2006.
BuzzFeed
Nov 6, 10:52 AM

The next three weeks will see the launch of two major new consoles, the PlayStation 4 and the Xbox One. That means, of course, a major marketing blitz from both Sony and Microsoft

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