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30/ 60/ 10: The Golden Ratio For Social Media Marketing

By , on February 13, 2014 at 2:20 pm

In planning your social and content marketing strategy, what’s the right mix of first-party and third-party content? How often should you post purely promotional messages?

While plenty of people will tell you that it “depends,” we’re willing to commit to a specific ratio: 30/ 60/ 10. It’s how we run our social media and content marketing, and we think it’s a good way for you to run yours as well.

From our Slideshare:

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