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About: Gabe Bevilacqua

Recent Posts by Gabe Bevilacqua

September Newsletter: Content Hubs, Cheat Codes For Content Marketing And A New Ping Pong Table

In case you missed it, our September Newsletter has all the details on Rallyverse Content Hubs, some very pragmatic tips on scaling your content marketing and more gloating from us about our new ping pong table. We’ve also got an entirely new email format (little cleaner/ easier to read, should look sharper on mobile) that [...]

We Agree: Content Marketing Isn’t A Channel, It’s Everywhere

Now that content marketing has earned Bright Shiny Object status, what does it mean for the how vendors and marketers think about content marketing as a category? Rebecca Lieb discussed the seeming glut of technology choices and the implications thereof in a piece for iMedia Connection last week: Beware of Narrow-Minded content marketing Atlanta, Georgia [...]

More Content, More Betterness: New Keyword Tools, New Categories

We’re excited to announce some new ways to find great content in your Rallydeck with keywords and categories. With keywords, we’ve expanded the universe of content sources that we search when you enter keywords and select “Include trending stories from the web on these keywords.” Instead of generic news queries, we’re now searching our own [...]

There Is No Such Thing As Content Shock

Hey everybody, stop what you’re doing. Are you writing a blog post? Save as draft. Composing a Tweet? Cancel. Working on a Slideshare? Exit. Turns out that with every piece of content we all create, we’re contributing to a coming catastrophe: The Content Shock. You’ve heard about the Content Shock, right? It’s the hypothesis that [...]