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About: Gabe Bevilacqua

Recent Posts by Gabe Bevilacqua

Rallyverse Roundup: Annoying People On Social Media, Facebook’s 180

In today’s Roundup, we’re talking about the habits of highly annoying people on social media, more coverage and whinging on Facebook’s bait-and-switch, looking at how to make sure you can deliver a minimum viable social product, and allowing ourselves to indulge some more pre-World Cup hype. Enjoy the holiday weekend! Best Practices: How to Annoy [...]

#Rallybot may live in #nyc but will be rooting for the #Flyers tonight.

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Rallyverse Roundup: These Brands Will Be Begging Your Forgiveness

In today’s Roundup, we’re wondering if it makes sense for brands to spend so much time apologizing on social media, offering a counterpoint on the general panic about Facebook squeezing our organic reach, talking culture clashes between agencies and journalists, and giving you a sneak preview of a super cool transit hub concept in Queens. [...]

Rallyverse Roundup: Your Customers Don’t Just Visit Your Web Site

In today’s Roundup, we’re talking about to think about a distributed social and content strategy (since you really can’t expect folks to find you only on your very own dotcom), how the marketing team needs to think about partnering with the sales organization, how PR shops are starting to dig into Big data resources at [...]