In today’s Roundup, we’ve got five great examples of how brands can win at content, tips on collaborating with artists on content marketing projects, hilarious videos from social recruiting, and Vine magic tricks. Happy weekend!
Fortune is favoring the bold in these 5 examples of how brands are winning at content. The on thing they all seem to have in common? They’re willing to push outside of where you might imagine their comfort zones are, and they’re doing it with a sense of humor.
How should brands approach collaboration with artists? Check out this lengthy interview with photographer Thomas Hawk, who has some good recommendations for how brands should work with folks like him. What’s he most interested in? Not necessarily money: “If you can provide me access to create interesting content, I’m all for it.”
Yes, yes, and yes: More Edge, Less Vanilla in 7 Hilarious Employer Branding Videos. These are a ton of fun, and allow employers and brands to express themselves in a way that shows the actual character of the place you’ll be working. Cool by us.
The Book That Lies Behind The Success Of HBO’s “True Detective.” TIME IS A FLAT CIRCLE. See you Sunday, Rust. We miss you already.